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SOLIS shines in Europe |
| Date Added: February 15, 2014 11:46:50 AM |
| Author: Sonalika |
| Category: Business & Economy: Transportation |
| International Tractors Ltd. (ITL) today has huge impetus on the European tractor market. This year the company has received encouraging response from the farmer’s community which has helped Sonalika pave its way in Portugal, Spain, Poland, Romania, East of Germany and Eastern European countries like Turkey, Serbia and Macedonia. Throughout the year, Sonalika made its presence through participation in various European exhibitions like AGRA in Germany, INNOV AGRI in France, AGROSHOW in Poland and AGRILEVANTE in Italy, where its SOLIS tractor range has gained huge popularity and acceptance due to excellent product performance such as operational simplicity, low maintenance cost, high torque and pulling strength. Further to the encouraging response received, the company also participated in the recently concluded international agricultural trade fair – AGRITECHNICA 2013 in Hannover, Germany. The show was a great success as the customers liked the product for its simplicity and robustness and several distributors/dealers have shown keen interest for business collaboration. ITL’s European homologated “SOLIS” tractor range has also gained recognition from famous international agricultural magazines like Agrartechnik and Profi at Agritechnica 2013 and various other Indian business news portals. The company is gaining fast market share in Portugal tractor market due to powerful product performance. ITL has actively been conducting continuous training programs and product demonstration to familiarize the farmers with the product. The Spanish tractor market has seen a downfall; however the conditions are expected to be conducive in the next year, thereby creating new avenues of business for ITL. Based on the initial response received from the European tractor market and its huge success in the Non-EU market, the company is all set to soon venture into other important markets like Greece, Czech Republic, West & South Germany, France, Ireland, UK and Benelux countries by the end of 2014. ITL today, is one the leading tractor manufacturers of India, and is one of the few companies to have EEC approved “SOLIS” tractors in the range of 18HP – 90 HP. The company soon plans to introduce its new range of narrow tractors for orchid applications, special tractors for paddy applications and higher HP tractors from 100-150HP to the global market. The company is all set to participate in the forthcoming agricultural trade fair “LAMMA SHOW” to be held in Peterborough, UK from 22nd – 23rd January 2014 in order to showcase its products and get closer to the customers. The group plans to participate in over 20 exhibitions around the world in order to gain worldwide popularity and acceptance from the global farming community. |
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